SC Lennon & Associates is a consulting practice with expertise in the preparation of economic development strategies, tourism strategies, investment attraction strategies, cost-benefit analyses, economic impact analyses, business cases, corporate plans, regional plans and more
SC Lennon & Associates works on a diversity of projects for a variety of government, non-government and private sector clients, including economic development and tourism strategies, regional plans, workforce plans, economic needs assessments, business cases and industry studies. More
Our team includes economists, urban and regional planners, economic development and tourism specialists, policy experts, researchers, demographers, forecasters, industry analysts and communications and engagement specialists. More
Contact us at:
PO Box 45 The Gap
Queensland Australia 4061
p: + 61 7 3312 2375
m: + 61 410 550 272
Gladstone Region Economic Development Strategy Community Consultations
SC Lennon & Associates is travelling to Gladstone, Calliope, Agnes Water and Rosedale in Central Queensland to facilitate the Gladstone Region Economic Development Strategy community consultation workshops. Click here for more information.
Productive Hornsby: Draft Economic Development and Tourism Strategy 2020-2025
Hornsby Shire Council has placed its Draft Economic Development and Tourism Strategy on public exhibition. The Draft Strategy, prepared by SC Lennon & Associates, is available to download here.
Tourism Planning: Playing the Long Game
In planning for tourism promotion and development in a post-COVID world, strategies and actions will need to pay particular attention to the fundamental enablers of a vibrant visitor economy. Read the full article by Sasha Lennon and Roger Gibbins here.
Keeping it in the Regions
In response to the 2018 House of Representatives Standing Committee inquiry into how the mining sector can better support businesses in regional economies, Queensland Local Content Leaders Network (QLCLN) commissioned a research project to develop a better answer to the question ‘what is local?’ The findings of this research, which was undertaken by SC Lennon & Associates on behalf of QLCLN, is available at https://www.qlcln.com.au/
Understanding Reasonable and Economic Use to Put Heritage Assets on a Sustainable Footing
It is appropriate that reasonable and economic use considerations be made in decisions on developments affecting heritage places, otherwise, there is a danger that heritage assets will be lost through neglect. Read the full article by Roger Gibbins here.
Outlook 2025: Burdekin Economic Development Strategy 2020-2025
Burdekin Shire Council has released Outlook 2025: Burdekin Economic Development Strategy 2020-25, which was prepared by SC Lennon & Associates in collaboration with Council and the District's key stakeholders. The new strategy is available to download here.
The Economy in Space: Urban Planning and Economic Development
The importance of good urban and regional planning to economic development cannot be underestimated and through this mechanism, councils can have a major influence on their community’s economic development prospects. Read the full article by Sasha Lennon here.
COVID-19: A Timely Reminder of Local Government's Role in Economic Development
In light of the COVID-19 pandemic affecting cities and regions throughout Australia and around the world, the need to articulate and guide local government's role in economic development promotion and facilitation is perhaps more important than ever before. Read the full article by Sasha Lennon here.
Time for Australia to Bite the Bullet and Commit to Very Fast Train
Sasha Lennon and Roger Gibbins have co-authored a thought piece which offers a counter-argument to a recent report by The Grattan Institute suggesting Australia abandon its dream of a very fast train along the eastern seaboard. The article is available to read here.
South Australian Government Commits to Sealing First Section of Outback Strzelecki Track
The Strzelecki Track in outback South Australia is set to be partly sealed as a first step to creating an almost continuous stretch of tarmac between Queensland and Western Australia. Analysis undertaken by SC Lennon & Associates showed sealing the 472-km unsealed road has the potential to generate economic benefits in the order of between $2.3 billion and $3.1 billion. To read the South Australian Government's press release, click here. To access the economic benefits report, click here.
Prosperous By Nature: Draft Economic Development Strategy for the District of Yankalilla
The District Council of Yankalilla in South Australia has released its Draft Economic Development Strategy for public comment. Prepared by SC Lennon & Associates in collaboration with Council, Prosperous By Nature: Draft Economic Development Strategy 2020-2025 can be viewed here.
Queensland Local Content Model - Redefining 'Local' for Regional Areas
With the assistance of SC Lennon & Associates, Queensland Local Content Leaders’ Network (QLCLN) and Greater Whitsunday Alliance have led the development of a new model of local procurement that is more relevant and fair for regional areas and also redefines the definition of ‘local’. The new model proposes six zones which decrease in local relevance and impact. To view the full report, go to or alternatively, click here.
Outback Horizon 2024: Quilpie Shire Economic Development and Tourism Strategy Released
Quilpie Shire Council has released its new economic development and tourism strategy. Prepared by SC Lennon & Associates, Outback Horizon 2024 provides a five-year planning framework to support the vibrancy, diversity and sustainability of the communities of Quilpie Shire. To download the strategy, click here.
Local Buying Foundation Supports Regional Economies
SC Lennon & Associates has assisted the Local Buying Foundation (LBF) in the design of its new categories of funding to support economic development in the regions where BHP's Local Buying Program operates. The intent of the LBF is to support projects and programs which facilitate workforce development, innovation and the productive capacity of businesses to grow the potential of their regional economies. For more information about the Local Buying Foundation, click here.
Griffith Economic Development Strategy 2020-2025
Griffith City Council has appointed SC Lennon & Associates to prepare the Griffith Economic Development Strategy 2020-2025. The new strategy is being prepared to provide Council with strategic direction to support the sustainable development of the local economy. For more information, click here.
Macleay Valley Coast Destination Management Plan, 2019-2029
The Macleay Valley Coast Destination Management Plan, 2019-2029 has been prepared to complement Kempsey Shire Council’s economic development efforts as articulated in its new economic development and tourism strategy 'Horizon 2030'. Prepared by SC Lennon & Associates, the Destination Management Plan provides a framework for action to guide Kempsey Shire Council and its partner organisations to help fulfill the vision for the region’s visitor economy. Click here to download the Destination Management Plan.
Horizon 2030: Macleay Valley Economic Development and Tourism Strategy
Horizon 2030: Macleay Valley Economic Development and Tourism Strategy is a blueprint for enhancing the vibrancy, diversity and sustainability of the Macleay Valley economy. Prepared by SC Lennon & Associates, the strategy supports Kempsey Shire Council’s vision to create a vibrant lifestyle destination where business, industry and investment can prosper in harmony with the Macleay Valley’s natural environment. Click here to download the strategy.
Mackay's Vital Signs
The Mackay Community Foundation has released Mackay Vital Signs, a snapshot of Mackay’s vital statistics including Housing & Affordability, Health & Wellbeing, Income, Education & Employment and Community Identity & Connection. Prepared with the assistance of SC Lennon & Associates, the Vital Signs report is available for download here.
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